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How "The Fold" Has Evolved in Email Marketing
Marketing buzzwords come and go, but some stick around longer than others. One such term is ‘the fold’ in email marketing—that invisible line where...
Inbound Marketing
4 min read
9 Cyber Monday Emails that Really Work
It's that time of year again! Black Friday and Cyber Monday are right around the corner. Businesses are trying to figure out how get the most out of...
4 min read
3 SEO Trends to Pay Attention to This Year
Search engine optimization (SEO) is constantly evolving and the pace has shown no signs of slowing.
3 min read
Home Improvement Marketing: The Value of Video [Statistics]
DIY Home Improvement projects are more accessible than ever, and that accessibility is driven by the most significant change in consumer behavior in...
4 min read
How to Build a Content Calendar
Like many New Year’s resolutions, building a marketing content calendar is easy to start, but difficult to maintain. That's because life tends to get...
3 min read
Micro-Influencers: What They Are And How to Use Them
Brands have always leveraged celebrity influencers. In fact, celebrities appear in roughly one-fifth of ads today. This is a common marketing method...