Emotional Advertising: Standing out in a Sea of Sameness

Think of an ad that has stuck with you and quickly jumps to the top of your…


how to set up lead scoring | lead nurturing | CRM | lead gen | digital advertising agency | mighty roar

How to Set-Up Lead Scoring

Every inbound marketing program’s goal is to generate leads, but often little…


How to Create a Content Calendar | Social Media Content Calendar | Brand Messaging | Digital Advertising Agency | Mighty Roar

How to Build a Content Calendar

Like many New Year’s resolutions, building a marketing content calendar is easy…


Marketing Budget Steps | Marketing Budget Trends | Digital Advertising Agency | Mighty Roar

2017 Digital Marketing Budget Trends

Econsultancy and Adobe have released their 2017 Digital Trends report, which is…


Live-streaming And What It Means for Your Marketing

In a previous post, we cited that Social Media and Video investments were at…


Millennial Marketing | Marketing to Millennials | Digital Advertising Agency | Mighty Roar

Enough Excuses: Millennials Aren't Killing Anything

In the past month or so, there has been a flurry of articles about the various…


mobile banking app design | app development | digital advertising agency | credit union marketing | mighty roar

The Mobile Banking Problem – And How Marketing Needs to Solve It

There is no question that technology has changed what consumers expect from…


How to Calculate NPS | Net Promoter Score | Marketing Metrics | Best Practices | Digital Advertising Agency | Mighty Roar

How to Calculate Your Net Promoter Score (NPS)

In this Ad Math video, we discuss how to calculate your Net Promoter Score.…


Marketing to Mobile Shoppers

Traditional retail, and how brands connect with consumers, continues to evolve…


Marketing Return on Investment | How to | Digital Advertising Agency | Mighty Roar

Return on Investment: Content and Social Media

Demonstrating a return on investment for your marketing has always been an…